Interview with Cheryl Reynolds, CEO of SODA Inc, Hamilton's ...

I?m on a mission to establish a Business Incubator in Tauranga next year.

Part 1 of this mission is to learn from people who have already succeeded.

So last week I spent an amazing, inspiring, uplifting 3 hours with Cheryl Reynolds the CEO of SODA Inc and Rachel Wark, the Communications Manager (thanks for making so much time for me guys!).

As a bonus I brought my good friend Alistair McMahon?with me who shares my passion for start-ups and marketing.

Wow. What an incubator. They have achieved so much in just 3 short years and 3 days (their birthday was last Monday).

Here are my notes about SODA Inc.

What is SODA Inc?

• SODA Inc is a fusion of incubator/accelerator + cluster
• The cluster is a fusion of StartUps and Existing Industry
• Lesson for me: I think that sometimes existing industry can see StartUp?s as nimble, agile threat?s that are determined to steal business from them, so I love to see that SODA is working at bridging the gap between startups and existing industry and pointing out the opportunity for both

Empowering story?s everywhere

• The SODA Inc identity is fused to the building and it?s rich history as a soda bottling plant in the 1900
• Each company which has been carefully selected to be included in the incubator has a story: a history, a present, and a future
• One tenant of note is Alistair Grigg, COO of Xero. Alastair oversees all aspects of Xero product development and service delivery, from design to customer support, but from Hamilton where he chooses to live with his family. How 2012 is that??
• Lesson for me: Make sure I have a story to tell. People love stories, they identify with stories, they believe stories.

There is a empowered women component:

• It starts with in the 1870?s when?Mary Jane Innes?seized?control of the brewery business, from her inept husband and made it a roaring success
• Cheryl herself her started planning SODA 8 years ago and now runs it
• And now Rachel Wark as the communication?s manager
• Many of the incubated businesses are either women run and women led
• Lesson for me: About damn time. Hooray for the end of the male dominated business sector

A beautifully designed and modern space

• The design of the space is a fusion of open plan but partitions/cubicles to provide a workspace you can call your own
• No doors, but doorways for a distinct feeling of?territory?(good for minimising distractions)
• Lesson for me: The ?wow? factor is so important. It?s essential to create a space that has form and function and design so the residents feel good, but also it needs to impress the daily visitors

It?s hard to get in. It?s harder to stay in

• Cheryl: ?We are not for profit, not for loss?
• The entry criteria is very strict, and must be so. All incubated companies must have exceptional stories, exceptional growth potential, and with a global expansion focus
• If an incubated company doesn?t double it?s key metric every 6 months they are out
• Lesson for me: I love that! It keeps the residents motivated to push forward and the SODA team/mentors to push forward too?

Who funded it to get it off the ground?

• Once the company was formed, the Hamilton Council donated the space
• Wintec provided initial funding for the fit out
• NZTE approached SODA and now the programmes are NZTE accredited
• Lesson for me: An interesting hybrid between public funding grants and?private?investment

Opened in 2009 but when did the work really begin?

• pre-2004: Cheryl?s series of successes, failures and exits
• 2004: Cheryl started planning SODA
• 2008: Board formed and corporate sponsors in
• 2009: Open for business
• Lesson for me: The public only sees the 3 year history when the doors opened, but so much work had to happen to lead up to that point

Building an ecosystem

• SODA is growing not just a StartUp ecosystem for Hamilton, but for New Zealand.
• Alongside it?s day to day activities they have a number of?initiatives?in place that don?t directly contribute to their own key metrics but are happening because they contribute to?strengthening?and growing the eco-system
• One such?initiative?is ?SODA Labs?: The CEO?s of 3 external, well established companies (plus 1 wildcard from the incubator) are invited into the room for 90 mins. Often those CEO?s walk out with a long standing competitive dispute resolved or a joint venture. SODA provides the neutral venue
• Lesson for me: I love the idea of building an ecosystem that benefits everyone

What?s Next?

A visit to Bizdojo in Auckland.

Related posts:

1. Tauranga 2013: A Business Incubator, A Business Accelerator, And 3 Co-Working Spaces Have I shared with you my plan for 2013? I...

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Tagged as: Business Accelerators, Business Incubators, SODA Inc, Soda Incubator

Source: http://www.marketingfirst.co.nz/2012/10/interview-with-cheryl-reynolds-ceo-of-soda-inc-hamiltons-business-incubator-and-accelerator/

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Pandora Refreshes Its Mobile Apps ? CBS Dallas / Fort Worth

LOS ANGELES (AP) - Internet radio company Pandora is adding more functionality to its mobile apps ? showing lyrics and artist information and making it easier to share self-crafted stations with friends ? as companies intensify efforts to lure mobile advertising dollars.

Pandora is essentially bringing the features of its website to users of its apps for Apple and Android mobile devices. The app for iPhones is being released Monday, while an Android version is expected to follow soon. Pandora also said it is releasing a version for Microsoft?s Windows Phone 8 early next year. It will allow ad-free listening for a year with the Windows app.

Mobile use of Pandora?s streaming service is growing quickly. In the quarter that ended in July, mobile listening nearly doubled from a year earlier and made up more than 75 percent of its 3.3 billion listener hours.

Pandora is the leader in free online radio, where listeners can pick genres or styles of music but not specific songs or albums. It has 175 million registered users, including 58 million who use it in a given month. It claims a 73 percent share of the market for free online radio.

Pandora competes for listeners with services such as Clear Channel?s iHeart Radio and has apps on phones, tablets, computers and car stereo systems. Apple is the leading online seller of song and album downloads, while a whole host of paid subscription music services such as Spotify, Rhapsody, Rdio and MOG offer unlimited track selection and playback for a monthly fee of $10.

As a free service, Pandora relies mostly on advertising revenue to make its business work.

Investors of Internet companies that offer free services online have been concerned about their ability to make money from mobile advertising as usage of mobile devices has skyrocketed.

Pandora?s mobile ad revenue has been growing almost as quickly as mobile listening, and its revenue from mobile ads was up 86 percent at $59 million in the last quarter, making up over half of the company?s total revenues. The company, which is based in Oakland, Calif., is expected to report its third-quarter results in late November.

Other companies are making headway generating money from mobile ads.

Facebook Inc. said this month that 14 percent of its revenue came from mobile ads in the latest quarter, causing its stock price to jump, while Google Inc. said mobile ads were on track to generate $8 billion in revenue for the company this year.

Tom Conrad, Pandora?s chief technology officer and executive vice president of product, said the revamp was not purposefully designed to boost mobile ad revenue although the update will see some advertising partners get more involved.

?Our motivation for doing this was to connect people with the music they?re discovering in a fundamental way,? he said.

(? Copyright 2012 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten or redistributed.)

Also Check Out:

Source: http://dfw.cbslocal.com/2012/10/30/pandora-refreshes-its-mobile-apps/

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Green Blog: Nuclear Plants Get Through the Storm With Little Trouble

The nuclear reactors in Sandy?s path mostly handled the storm well ? better than other parts of the region?s electric system.

But one reactor, on the New Jersey coast, declared a low-level emergency because rising water threatened to submerge pumps it uses to pull in cooling water.

That plant, Oyster Creek, in Toms River, about 60 miles east of Philadelphia, had shut a week earlier for refueling, but still had cooling requirements, especially for its spent fuel pool, where fuel used decades ago is stored; that fuel must be kept submerged, and continues to generate waste heat.

Oyster Creek declared an alert, the second lowest on the four-step emergency scale established by the Nuclear Regulatory Commission, on Monday night. If the operators had been forced to turn off the water-intake pumps, they might have had to use fire hoses to add water to the pool, to make up for evaporation as it heated up.

According to the Nuclear Regulatory Commission, without any cooling, the pool would have taken about 25 hours to reach the boiling point, giving the operators time to implement an alternate cooling method.

Neil Sheehan, a spokesman for the commission, said that the operators of the plant, which is owned by Exelon, had moved a portable pump into the threatened building in case the regular pump had been submerged, but they had not had to use it. In a statement, David Tillman, a spokesman for Exelon, the plant?s owner, said that no water had flooded into the plant and that ?all safety and backup systems operated fully and reliably.?

The reactor?s operators hoped to exit the ?alert? status on Tuesday.

The number of alerts declared at plants around the country is usually a handful a year. According to the N.R.C. definition, an alert means ?events are in process or have occurred which involve an actual or potential substantial degradation of the level of safety of the plant.? Radiation releases, if any, are expected to be a small fraction of the level that would require action offsite, according to the definition.

In Buchanan, N.Y., Indian Point 3 shut down at 10:41 on Monday night because of a disturbance on the high-voltage grid, but Indian Point 2 continued running. Upstate, Nine Mile Point 1 automatically shut down when the flow of power into the plant failed; Nine Mile Point 2 also felt the disturbance but its emergency diesel generators started up and it kept running, Mr. Sheehan said. Nuclear plants deliver huge quantities of electricity to the grid, but they run some of their equipment on power drawn from the grid, so that if they shut down suddenly, their equipment is still powered.

Three reactors reduced power, partly at the urging of the regional grid operators, who said that if one of the plants had failed suddenly at full power, the loss would destabilize the system. Those were Millstone 3, in Waterford, Conn., and Limerick 1 and 2, in the Pennsylvania town of the same name, northwest of Philadelphia.

Some reactors also reported that some of their emergency sirens had been knocked out by the storm.

The NRC said it would continue to monitor the affected plants.

Source: http://green.blogs.nytimes.com/2012/10/30/nuclear-plants-get-through-the-storm-with-little-trouble/?partner=rss&emc=rss

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NASA satellites capture Hurricane Sandy's massive size

ScienceDaily (Oct. 30, 2012) ? NASA's Aqua satellite captured a visible image Sandy's massive circulation. Sandy covers 1.8 million square miles, from the Mid-Atlantic to the Ohio Valley, into Canada and New England.

The Moderate Resolution Imaging Spectroradiometer (MODIS) instrument aboard NASA's Aqua satellite captured a visible image Sandy's massive circulation on Oct. 29 at 18:20 UTC (2:20 p.m. EDT). Sandy covered 1.8 million square miles, from the Mid-Atlantic to the Ohio Valley, into Canada and New England. Sandy made landfall hours after the MODIS image was taken.

Sandy Was Still a Hurricane After Landfall

On Oct. 29, 2012 at 11 p.m. EDT, the center of Hurricane Sandy was just 10 miles (15 km) southwest of Philadelphia, Penn., near 39.8 North and 75.4 West. Sandy was still a hurricane with maximum sustained winds near 75 mph (120 kph) and moving northwest at 18 mph (30 kph). Sandy's minimum central pressure had risen to 952 millibars. The hurricane-force-winds extended 90 miles (150 km) east of the center of circulation. Tropical-storm-force winds, however, went much further, as far as 485 miles (780 km).

NASA's GOES Project created a "full-disk view" of NOAA's GOES satellite data, that captured a global view of Hurricane Sandy's birth to landfall. The animation of NOAA's GOES-13 and GOES-15 satellite observations were combined from Oct. 21-30, 2012 and showed the birth of Tropical Storm Sandy in the Caribbean Sea, the intensification and movement of Sandy in the Atlantic Ocean along the U.S. East Coast, and Hurricane Sandy make landfall in N.J. on Oct. 29 and move inland to Penn.

Sandy's Inland Movement on Oct. 29

At 2 a.m. EDT, on Oct. 29, Sandy's center was located just south of Lancaster, Penn. At 5 a.m. EDT, Sandy continued moving to the west-northwest at 15 knots (24 kph) and was located just 15 miles (24 km) east of York, Penn., and 90 miles (145 km) west of Philadelphia. Sandy was centered near 40.5 North and 77.0 West. Sandy's minimum central pressure continues to rise and was 960 millibars.

Sandy's sustained winds were near 65 mph. Tropical-storm-force winds extend almost 1,000 miles. According to Weather Channel, the winds are going to continue being a problem from the northeast into the Ohio Valley today. The strongest winds are being experienced now in the Great Lakes Region.

Widespread Damages

Hurricane Sandy has caused significant damage in New York City and along the Mid-Atlantic coast. Flooding has been reported from Maine to Va. During the morning hours on Oct. 29 (Eastern Daylight Time), nearly eight million people were without power this morning up and down the East coast. The Appalachian Mtns. received some heavy snow from western Md. down to Tenn. and N.C. As much as 26 inches of snow had fallen in Garrett County, Md. by the morning of Oct. 30. According to Reuters news, flooding along the U.S. East Coast was extensive.

Watches and Warnings in Effect on Oct. 29

According to the NOAA's Hydrometeorological Prediction Center (NOAA/HPC), there are high-wind warnings in effect including gale force winds over the coastal waters of the Mid-Atlantic States, New York and New England. Storm warnings are in effect for portions of the Mid-Atlantic coastal waters. Flood and flash flood watches and warnings are in effect over portions of the Mid-Atlantic and northeastern states.

NOAA's HPC forecast on Oct. 29 calls for Sandy to move in a "west-northwest motion with reduced forward speed is expected today into western Penn. with a turn north into western New York tonight, Oct. 30. The cyclone will move into Canada on Wed., Oct. 31. Steady weakening is forecast during the next 48 hours."

NOAA/HPC warns that gale-force winds will continue over parts of the Mid-Atlantic through New England on Oct. 29 and storm surge and tides can still cause normally dry areas along or near the coast to be flooded, especially during high tide.

Rain and Snowfall Forecasts from NOAA

NOAA/HPC forecasts large rainfall totals for many areas in Sandy's reach. Far northeastern N.C. could expect 3 to 6 inches, while 4 to 8 inches more are possible over the Mid-Atlantic States on Oct. 30. Both areas can see isolated higher totals. Between 1 and 3 inches are possible with up to 5 inches in the southern tier of New York state and northeastward through New England.

Snowfall between 2 and 3 feet are expected in the W.Va. mountains with higher totals through Oct. 30. Snowfall of 1 to 2 feet in the southwestern Va. and Ky. Mountains are expected, and between 12 and 18 inches along the N.C. and Tenn. Border and in western Md.

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Story Source:

The above story is reprinted from materials provided by NASA/Goddard Space Flight Center. The original article was written by Rob Gutro, NASA's Goddard Space Flight Center.

Note: Materials may be edited for content and length. For further information, please contact the source cited above.

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Note: If no author is given, the source is cited instead.

Disclaimer: Views expressed in this article do not necessarily reflect those of ScienceDaily or its staff.

Source: http://feeds.sciencedaily.com/~r/sciencedaily/most_popular/~3/3zacvuCw05w/121030143216.htm

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God of Carnage: Jesse Turk Student Director | Buy Retin-A Without ...

Arts & Entertainment October 24, 2012 ? By jen.dilzell

Acting since the age five and directing plays since high school, Junior Jesse Turk is
continuing his theatre career directing God of Carnage; opening this Thursday night
at the Schwartz Center for the Performing Arts. Jesse, a PMA major with a focus in
creative authorship, is returning to the Cornell directing scene after having assistant
directed the No Exit at the Schwartz last season.

God of Carnage focuses on the conflict of two couples, each with a child. After one
child hurts the other in a public park, the couples meet to address the issue. Says
Jesse of the production, ?Layers of being proper and politeness just fall off as the
play goes on? the play just sort of shows how manners fly out the window.?

Being the student director at the Schwartz is no easy feat. Recently, the Schwartz
was hit with serious budget cuts affecting the department?s entire curriculum and
production processes. Said Jesse of the change, ?Ever since the budget cuts there
was a drop in interest in theatre in general. Five years ago we had a 130 person cast
for a play. It is difficult to get a four person cast now.?

Additionally, Jesse notes that it can be challenging to play the double-role of student
and director, especially in the audition process. Jesse says,? It is weird to judge your
peers? there are a lot of returning faces and you?re used to being the one sitting
with them, waiting to [audition]. It is very strange.?

However, after two successful rounds of auditions, the cast and crew have now been
rehearsing for five weeks, five days a week, four hours a day. Jesse focused the first
week of rehearsals on character development and making connections among the
actors. Then, he moved on to blocking and staging, focusing on problem spots and
drilling scenes.

As the director, Jesse uses a lot of techniques that he has learned from Cornell
courses such as Directing 1 and 2. If he notices a recurring problem with a scene, he
will lead an improv game or activity that focuses around the issue. ?Seeing growth
through that kind of learning is like nothing else. Its something I got through classes,
and so it is cool to put that into action.?

Because the Schwartz Center is relatively small, Jesse finds that one of the greatest
parts about being a student director is getting to work closely with the incredibly
warm faculty. ?Anyone who is there as much as I am, which is a lot, they know by
name,? said Jesse, ?There is this whole network you don?t even see that is supporting
everything that happens.?

God of Carnage opens this Thursday, October 25th at 7:30 pm in the Schwartz Center
Black Box Theatre. Additional performances will be held on Friday October 26 th
at 4:30 pm and 8 pm, as well as Saturday October 27th at 7:30 pm. Tickets can be
purchased online at schwartztickets.com, by phone at 607-254-2787, or in person at
the Box Office located in the Schwartz Center.

Facebook event

Source: http://www.slopemedia.org/genres/arts-entertainment/god-of-carnage-jesse-turk-student-director/

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PFT: Williams gets 30 days home detention

Getty Images

Vikings punter Chris Kluwe isn?t gay.? But if he were, we suspect he?d gladly announce it.

He?d do it because, in his mind, people are people and they should be who they are, and the rest of us should accept it.? But there would be a collateral benefit, in Kluwe?s opinion.

?The first gay athlete to come out will have endorsement deals the likes of which you?ve never seen,? Kluwe told Bob Costas on Tuesday?s Costas Tonight on NBC Sports Network.? ?Think about Gatorade, think about Nike, think about those huge companies that want to stamp their brand, their logo on this generation?s Jackie Robinson.? You?re telling me that?s not the biggest marketing opportunity in 50 years?? I mean, it?s huge.?

Kluwe, who recently debated a chair on the topic of same-sex marriage, thinks the NFL is much closer to being ready to accept a gay player than it was when he arrived.? ?When I first got in the league, you could definitely tell the older guys, the seven- and eight-year vets, they?d grown up in the ?80s and ?90s and that influenced their way of thinking and the way they acted towards each other,? Kluwe told Costas.? ?Now that I?m one of the seven- and eight-year vets, I look at the rookies coming in and it fills me with hope that these guys, they just, they don?t really care about what other people do with their lives because it doesn?t affect them.? They realize that other people should be free to live their own lives, you know, should be free to get married to who they want because at the end of the day, they?re allowed to get married to whoever they want.? So you know, I?m hopeful for the future and hopefully we can dispel this stereotype of the NFL being this macho, close-minded culture.?

When it happens, it will be a big deal for the player?s team ? for a little while.

?I think it?s something that will receive media attention for probably a good week and a half, two weeks, but it will die down because people will realize it doesn?t matter what your sexuality is when you?re out on the field on Sunday,? Kluwe said.? ?It matters can you play football?? Can you help us win football games?? And at the end of the day, it doesn?t matter what you?re sexuality is.? So hopefully we?ll be able to do our part to create a more welcoming culture so that someone feels comfortable in coming out and one day people will be able to be who they are.?

It?s a simple yet eloquent vision.? People will be able to be who they are.? Every sports team, company, and institution should aspire to that standard.

Source: http://profootballtalk.nbcsports.com/2012/10/24/d-j-williams-sentenced-to-30-days-in-home-detention/related/

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Romney Heard But Not Seen in Mia Love Ad

Mitt Romney is heard but not seen in a new ad for Utah Republican House candidate Mia Love .

Love, who could be the first black woman to serve as a Republican in Congress, is locked in a close race with Democratic incumbent Rep. Jim Matheson.

In a new campaign ad just 15 days before the election, Love, the mayor of Saratoga Springs, Utah, uses audio from a Romney robocall where the Republican presidential nominee urges voters to support Love.

"Mia is the only candidate in the race that will fight to reign in reckless spending and to lower taxes," Romney is heard saying in the ad as a ringing phone - not the presidential candidate - is pictured onscreen. "I hope you'll join me in supporting Mia in the upcoming election so that Utah's voice can help lead this country back to an economic recovery."

The ad was created by Friends of Mia Love.

Romney is popular in the district and the GOP has not been shy about tying his candidacy to Love's with the hope of boosting her chances for victory.

Romney is seen in a recent ad for Love. The latest ad from the National Republican Congressional Committee not only prominently features Romney, but it also paints Matheson as puppet to President Obama. The ad slams Matheson for supporting the president's "liberal agenda" while promoting Love as she smiles in a photograph with Romney.

"The more Republicans can tell the story about [Love's] support for and from Romney the better," one senior GOP campaign operative said. "Matheson, meanwhile, has been very vocal about his support for Obama and his policies."

Last August Love delivered a widely acclaimed speech at the Republican National Convention in Tampa and she also served as the master of ceremony for a Romney fundraiser in September. His son, Josh Romney, is also an informal adviser to Love and has campaigned in Utah on her behalf.

Matheson, a six-term Democrat, has been a top target for House Republicans in recent years, but the fiscally moderate Blue Dog has always managed to hold off his challengers in previous elections.

Matheson is sometimes described as a conservative Democrat, and recently won the endorsement of businessman and philanthropist Jon Huntsman, Sr., the father of former Utah governor Jon Huntsman, Jr., who ran a failed bid for the Republican nomination for president.

Also Read

Source: http://news.yahoo.com/romney-heard-not-seen-mia-love-ad-194102292--abc-news-politics.html

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Sprint Optimus G has root before the phone hits the shelves

The first thing I do with a review phone after I'm finished writing the review is to try to root it. Tonight was that night with the Sprint Optimus G, and it went rather well.

After a bit of Google Translate, I found the root method for the Korean Optimus G and had to try. It's based (either in whole or in part -- I don't read Vietnamese) on the Ice Cream Sandwich and Jelly Bean adb restore exploit discovered by Bin4ry and does the job easily.

The November 11 release can't come soon enough. Hit the forums for the details, and stay tuned for that review while it gets it final editing!

How to root the Sprint G Optimus G (Windows only)

Source: http://feedproxy.google.com/~r/androidcentral/~3/uaWs5jLA7d0/story01.htm

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From the twitching whiskers of babes: Naptime behavior shapes the brain

ScienceDaily (Oct. 18, 2012) ? The whiskers of newborn rats twitch as they sleep, and that could open the door to new understandings about the intimate connections between brain and body. The discovery reinforces the notion that such involuntary movements are a vital contributor to the development of sensorimotor systems, say researchers who report their findings along with video of those whisker twitches on Oct. 18 in Current Biology, a Cell Press publication.

"We found that even whiskers twitch during sleep -- and they do so in infant rats long before they move their whiskers in the coordinated fashion known as whisking," said Mark Blumberg of The University of Iowa. "This discovery opens up new avenues for investigating how we develop critical connections between the sensors in our body and the parts of the brain that interpret and organize sensory information."

In fact, the baby rats' whiskers don't just twitch, they twitch very rapidly and in complex ways. Those twitches during sleep are tied to bursts of activity in the brain, which aren't often observed when rats are awake.

Other parts of the body twitch spontaneously during sleep, too, including the eyes (think "rapid eye movements") and the limbs. "Spontaneous motor activity can play many different roles in early development and even throughout life," Blumberg explains. "It can be a source of brain activity in general as well as a source of highly specific, patterned activity that can help shape specific neural circuits."

But no one had given much thought to this activity in the very special case of whiskers, which are as important to rats as eyes are to humans. Each individual whisker maps to discrete regions of the brain that process information from that individual whisker alone. The whisker-specific brain regions form arrangements that map beautifully to the physical arrangements of whiskers on the snout.

That precise organization has made the study of whiskers very popular amongst neuroscientists seeking a basic understanding of the developmental mechanisms linking peripheral sensors and brain, and that's what makes this new discovery all the more intriguing. It might also give us a new appreciation for the important work infants are doing even as they sleep.

"One of the jobs of the infant is to learn how all the parts of the body function even as those parts are growing in size and proportion," Blumberg says. "It is a difficult job."

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Story Source:

The above story is reprinted from materials provided by Cell Press, via EurekAlert!, a service of AAAS.

Note: Materials may be edited for content and length. For further information, please contact the source cited above.

---

Journal Reference:

1. Alexandre Tiriac, Brandt?D. Uitermarkt, Alexander?S. Fanning, Greta Sokoloff, Mark?S. Blumberg. Rapid Whisker Movements in Sleeping Newborn Rats. Current Biology, 2012; DOI: 10.1016/j.cub.2012.09.009

Note: If no author is given, the source is cited instead.

Disclaimer: This article is not intended to provide medical advice, diagnosis or treatment. Views expressed here do not necessarily reflect those of ScienceDaily or its staff.

Source: http://feeds.sciencedaily.com/~r/sciencedaily/mind_brain/child_development/~3/qH8Be2SHxkQ/121018123042.htm

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Daytrading, Stock Trading, Investing and Forex Trading ? Hey This ...

Many thousands of traders are welcoming stocktrading robots to do the deductive work for them. This allows you to simply invest accordingly once the programme finds a good trading opportunity so you can make the cash from the stockmarket that you need and safely at that, but do it on your own plan and on your own time. Personally I would recommend that you go with one of the low-priced share centered stock-trading robots. These programs only target penny stocks and shares and deliver literally the best stock picks to be found in the market because penny stocks and shares have a rep of dramatically jumping in worth in an exceedingly short term due to their less expensive costs leave them open to more trading influence from the outside. Discipline and focus were often out playing someplace else.

Everything was OK but new he needed assistance to work on some of his principles and any potential to self sabotage. In this time he spotted things about himself and his feelings that might have an effect on his trading. A mind-set coach and new tools helped him with those limiting sentiments and his capability to stay targeted and trained thru any conditions. Two years on Bill has just finished at Pete?s Plumbing.

if you can discriminate between the penny shares which should remain static from those which are ready to go on worthwhile jumps , thus using an automatic stock trading technique you can possibly make a great amount of money in a brief period time without doing the analytic work yourself. I acquired up about thousand shares through a web trade account. I checked back in the day after and discovered that that investment had jumped to $.38 a share in the past day. At that point I continue to test in on that stock frequently as it continued to gradually climb. Your success hinges on knowing when to sell and buy at the right times. * Learning the language connected with penny shares is extremely important.

As the more well capable you are on the language then you may get even more successful. * Although the penny market is minimal cost compared with other stocks you can still make a respectable profit that will make a major difference for you and also your family as far as revenue to assist in paying for your debts or building toward your retirement. Make smaller goals initially, then work up to more formidable goals. Focus upon learning investing techniques which will permit you to realize your fiscal goals. If you're greedy and intolerably bold at the start, you'll doubtless be disappointed in your results. Noob stock dealing might be an enjoyable experience for you, if you do not forget to learn all you can about the market before you invest.

Source: http://traders101.com/2012/10/18/hey-this-is-straightforward-stuff-stockmarket-investing/

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Best Pilates Studios in Seattle ? CBS Seattle

credit: www.facebook.com/briaseattle

Pilates was developed by Joseph Pilates in the early 1900s. Using various apparatus, the Pilates method allows your body to become strong and fit while remaining lean and flexible. Here are some of our favorite Pilates studios in Puget Sound.

Bria Pilates and Wellness Studio
101 Nickerson Street
Seattle, WA 98109
206.781.4576
www.briaseattle.com

Bria has been nominated as The Best Pilates Studio in Seattle. And the owner, Misty Moon, was selected as Seattle?s Best Pilates Instructor and Seattle?s Best Massage Therapist. Bria Pilates and Wellness Studio offers the highest quality of instruction so that you can be sure you are exercising correctly. The instructors pay close attention to detail, form and safety. When you exercise correctly, it is evident, and you will be thrilled with the results. Every reformer has a tower, jump board and all props within reach. Group and individual sessions are available.

Metropolitan Pilates
University Village
2623 NE University Village Street
Seattle, WA 98105
206.525.9900
www.metropolitanpilates.com

Voted Best Pilates in Seattle by King 5 Best of Western Washington, Metropolitan Pilates is an authentic Pilates studio in Seattle offering private and semi-private sessions, group classes, teacher certification and continuing education. Headed by renowned master teacher Dorothee VandeWalle, Metropolitan Pilates is a Pilates training center and licensed vocational school in the State of Washington. Located in the University Village shopping center next to Crate & Barrel, the studio is dedicated to the original Pilates method and committed to delivering the best fitness instruction in its state-of-the-art facility.

Greenlake Pilates
4814 Interlake Ave N, Suite C
Seattle, WA 98103
206.972.9383
www.greenlakepilates.com

Locally owned, Seattle?s Greenlake Pilates exercise begins with the fundamentals of safe and healthy movement, effective breathing, and neutral spine positioning. Building on this strong foundation, clients safely progress to more rigorous and demanding Pilates exercises. You are an individual and Greenlake Pilates desires to create an environment and exercise program that will challenge and help you to reach your unique and specific health and fitness goals. Each session is based around how your body feels that day, balancing strengths and weaknesses, and working toward long and short-term goals. Classes are affordable; try an introductory personal session for only $25 to see if Pilates is for you.

Pilates on 10th
2351 10th Ave E
Seattle, WA 98102
206.709.4030
www.pilateson10th.com

Pilates on 10th is a fully equipped, elegant, and spacious Pilates Studio located on the north end of Capitol Hill. There is a diverse clientele, from some of the fittest bodies in the city, who come to us to supplement their existing fitness plans, to those recovering from injury or starting a fitness regimen after a long hiatus. The instructors are professionally certified and have a dance, athletics or other fitness background. Try a group or individual class. Your first class is always free.

Bodycenter Studios
4250 8th Ave. NW
Seattle, WA 98107
206.633.4800
www.bodycenterstudios.com

Located in the Seattle neighborhood of Fremont since 1999, Bodycenter Studios has been helping hundreds of men and women achieve balanced bodies, fluid movement patterns, and a superior level of fitness-all accomplished through the benefit of Pilates. Check the website for a list of free classes, or come to a drop in class to learn more about the Pilates method!

Bodytonic Pilates
89 Yesler Way
Seattle, WA 98104
206.412.2015
www.bodytonicpilates.com

In the Bodytonic Pilates studio, you will enjoy a fun and effective private or group class taught by experienced and certified instructors with extensive dance backgrounds. The studio is outfitted with reformers, trapeze tables, stability chairs, and other small equipment. High ceilings and massive windows make for a warm and energizing environment. Convenient classes in studio ? or ask about home sessions.

Source: http://seattle.cbslocal.com/2012/10/17/best-pilates-studios-in-seattle/

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Drug helps put bad memories to rest

NEW ORLEANS ? Fearful associations can be knocked back during sleep, research in mice shows. After receiving an injection of a drug, a nasty link between a scent and a painful foot shock faded as the mice slumbered.

The results are preliminary but may ultimately show how to get around a roadblock in treatments for people with post-traumatic stress disorder: Traumatic associations can be weakened in a doctor?s office, but those memories can flood back when triggered by specific events in everyday life. The new finding suggests that the hazy world of sleep, lacking any particular real-world context, might be a better place to diminish such memories.

Neuroscientist Asya Rolls of Stanford University and colleagues taught mice that when they smelled jasmine, a foot shock was not far behind. A day later, as the mice slept, the researchers wafted the smell over the animals, strengthening and solidifying the scary link between jasmine and pain. A day after that, the mice froze in fear when they caught a whiff of jasmine, even though the animals were in an entirely new room unassociated with the original shock.

But Rolls and her team could interrupt this sleep-strengthening process with the antibiotic anisomycin, injected into the amygdala?a brain structure involved in memory storage. Before the mice were exposed to jasmine during sleep, the researchers injected some of them with the drug. The next day, these mice didn?t freeze as much as the mice that didn?t get the drug. The results suggest that during sleep, traumatic memories, such as the kind that plague people with PTSD, can be effectively weakened.

During sleep, the mind is not rooted in any particular environment. So the effect of curbing traumatic memories in someone who is fast asleep wouldn?t be linked to any specific setting, such as a doctor?s office. This could protect a person from re-experiencing the trauma in other situations, Rolls said in a briefing October 16 at the annual meeting of the Society for Neuroscience.

What?s more, because sleep is a brain state outside of conscious control, it may offer access to memories that are locked up tight during waking hours, Rolls said. And reactivating traumatic memories during sleep may be less painful for people, sparing them the difficulty of reliving a traumatic experience while awake.

Recently, Rebecca Spencer of the University of Massachusetts Amherst and colleagues found that people?s fearful memories get strengthened during sleep (SN: 2/25/12, p. 8), work that implied that keeping someone awake could prevent the formation of unpleasant memories. The new study ?puts an interesting twist on our work,? she says. Instead of losing sleep, people could lose the fear memory and still get a good night?s sleep.?

It?s too early to say how such an intervention would work in people. The drug used in the study was chosen because it targets protein production in cells, a process that strengthens memory during sleep. But the drug has side effects, and it wouldn?t be reasonable to inject it into people?s brains, said Rolls. Still, there might be other safe ways to destroy harmful memories during sleep in people, she says. ?I think this has huge potential.?

Source: http://www.sciencenews.org/view/generic/id/345838/title/Drug_helps_put_bad_memories_to_rest

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Red Fish Grill named to Travel + Leisure's best seafood restaurants ...

You almost can?t pick up a glossy travel or food magazine these days without spotting a mention of some local restaurant or chef. This month, it?s Travel + Leisure, which named the Red Fish Grill to its list of the Best Seafood Restaurants in the United States.

The list also includes powerhouses like Le Bernardin in New York, innovative eateries like Uchi + Uchiko in Austin, and low-key fish houses like the Hogfish Bar & Grill in Stock Island, Fla., found ?tucked between a trailer park and the shrimp docks.?

About Red Fish Grill, the magazine writes: ?On Bourbon Street, amid jacket-and-tie establishments and strip clubs, this casual, family-friendly restaurant pairs colorful, funky d?cor (oyster-shaped mirrors, bar stools ornamented with alligators, and fish mobiles suspended from the ceiling) with creative interpretations of New Orleans seafood. The BBQ oysters?flash-fried, tossed in Crystal Hot Sauce, and served with blue cheese dressing?are a clever riff on Buffalo wings.?

Now grab your fork and your calendar, here?s a roundup of other food news:

Farmers market extends its hours ? It?s about to be a lot easier to fit a trip to the Hollygrove Market & Farm into your schedule. The farm, which sells fresh, locally grown produce at 8301 Olive St. and through a home produce delivery service, is extending its hours.

As of Nov. 3, the market will be open Tuesdays through Thursdays, noon to 7 p.m., and Saturdays and Sundays, 10 a.m. to 4 p.m. The produce home delivery service will be offered Tuesdays and Wednesdays, 4 to 8 p.m., Saturdays, noon to 4 p.m., and Sundays, from 10 a.m. to 2 p.m. Details: www.hollygrovemarket.com or email info@hollygrovemarket.com.

Would you like cheese with that? ? ?Cooking with Cheese? will be the topic of a five-course dinner Oct. 23 at Saint Lawrence, the French Quarter restaurant and pub at 219 North Peters St. The $65 event will feature cheese from St. James Cheese paired with craft beers from Bayou Teche Brewery and dishes from St. Lawrence?s kitchen. The menu includes: Bruleed Lincoln Log goat cheese (Ann Arbor, MI), beet chips, kumquat, micro greens with lemon gastrique; roasted pepper arancini with cashew pesto and Harbison (Greensboro, VT) cheese; and seared venison loin with Rogue River Blue (Central Point,OR) and cherry demiglace. Tickets: saintlawrencenola.com.

Food access on the table ? Farmers, policy makers and others focused on getting fresh food onto local tables will gather Nov. 7 for a Food Access Summit at the Pennington Biomedical Research Center, 6400 Perkins Road, Baton Rouge.

The event, from 8:30 a.m. to 4:30 p.m., will focus on ?developing local food policy councils, initiating farm-to-school programs, and implementing a hunger-free Louisiana plan.?

Guest speakers include Mike Strain, commissioner of the Louisiana Department of Agriculture and Forestry; Bill Ludwig, a U.S. Department of Agriculture regional administrator from Dallas, Texas; Louisiana Rep. Scott Simon who sponsored legislation creating the state Sustainable Local Food Policy Council; and Paul Coreil, LSU AgCenter vice chancellor. For details, click on the LSU AgCenter?s website and navigate to the Food & Health tab, and then click on the Health tab. Registration is $26.

Source: http://www.nola.com/dining/index.ssf/2012/10/red_fish_grill_named_to_travel.html

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NFL Sunday Recap: Tom Brady Passes Felix Baumgartner, Loses Game

by Matt White Sun., Oct. 14, 2012 10:12 PM PDT

Skydiving daredevil Felix Baumgartner leapt into the science and internet record books Sunday, riding a balloon 24 miles up, skydiving back down faster than the speed of sound and breaking YouTube's livestreaming record.

But how would Baumgartner's jump stack up in NFL's record book? Pretty well, it turns out. But, unsurprisingly, not quite as well as Tom Brady's efforts.

Friday Night Lights creator accuses Mitt Romney of plagarism

Fearless Felix vs Tom Terrific: Baumgartner jumped from 128,100 feet, over Roswell, N.M., which sits (according to Red Bull's Stratos mission-site) at 3,671 feet. Since jump altitudes are measured from sea level, the elevation of Baumgartner's landing site is incidental?but, incidental or not, it means he?actually?dropped 124,429 feet. Or, in NFL terms, 41,476 yards. If, rather than falling that distance as the finale of an extreme skydiving career, Baumgartner had instead been an NFL quarterback and reached the same figure in passing yardage, it would have put him 11^thon the league's all-time yardage list, ahead of New England's Brady by just 47 yards. (To pass?Brett?Favre's 71,838 yards, Baumgartner would need to go 16 miles higher.)

Now, those stats are quirky coincidences. Still, call us crazy, but when Brady took the field against the Seahawks two hours after Baumgartner landed, it kinda looked like he was mad about it. The five-time Super Bowler picked apart Seattle for his best day of the year, throwing for 395 yards to eight different receivers, putting him comfortably ahead of Baumgartner's imaginary presence in the annals of NFL history.

But it was a pass that he intentionally threw to no one that people will be talking about this week.

When Nobody's Open, Throw It To Him:?On the last play of the first half, from Seattle 3 yard line, Brady was called for intentional grounding after throwing the ball out of bounds to stop the clock, a penalty rarely called in that situation (it is more often called when a quarterback throws a wild, aimless pass to avoid being sacked).? But, disastrously for New England, the rule also requires that 10 seconds be run off the clock when called late in a half.? Since Brady made his errant pass with just one second left, the half ended and New England lost a shot at an easy field goal.

The gaffe came back to haunt New England when Seattle's own cool-under-fire quarterback, rookie?Russell Wilson, led the Seahawks to a 14-point rally in the last 10 minutes to edge the Patriots by one, 24-23.

Russell Wil-Win: Most stories about Wilson tend to focus on his height, or lack of it, and how he makes up for that with, well, a great personality. Now they can just talk about winning.

Wilson has the Seahawks at 4-2, best among teams with rookie quarterbacks, and according to?ESPN?and the Elias Sports Bureau, he is the first NFL rookie ever to throw game-winning touchdown passes in the final two minutes of two games: Sunday, and the controversial "replacement ref" game, when a last-second Wilson heave beat the Green Bay Packers.

Tim Tebow honors God during 666th NFL game

"Sshhhhh": Speaking of Green Bay, the Packers dismantled the previously undefeated Texans in Sunday's late game, 42-24, as?Aaron Rodgers?shredded Houston's vaunted defense for six touchdowns. Rodgers, who has taken intense criticism for the Packers' up and down play, was asked on the field afterwards what he would say to critics. "Sshhhh," he said, and then turned and walked away.

Giant Walkover: In what was expected to be a showdown between the defending Super Bowl champs and the current Super Bowl favorite, the New York Giants pounded the San Francisco 49ers, 26-3, in San Francisco. The Giants' defense intercepted 49ers quarterback?Alex Smith?three times (he had just one previously this year) and?Ahmad Bradshaw?ran for 116 yards against a 49ers defense that had allowed only 81 rushing yards per game. Both teams are now 4-2.

Check out last week's recap!

Happy Birthday, Rookie:?Birthdays are rarely noted in the NFL, but Cleveland rookie quarterback?Brandon Weeden?is likely to be reminded of this one for as long as he plays. He turned 29 Sunday, getting up there by any NFL standard, ancient for a rookie. (He played minor league baseball for several years before playing football in college.)

Weeden's Browns lost their first five games but unwrapped his first NFL win on Sunday, over the Cincinnati Bengals.

"Oh" No:?With Cleveland's win, every NFL team has won at least once.? With Atlanta moving to 6-0 after squeaking by the Raiders, it's the first time since 2009 that every NFL team has won a game before every team has lost at least one.

There are so many celebrity football fans!

Source: http://feeds.eonline.com/~r/eonline/uk/topstories/~3/qT8sRhtnZTA/nfl-sunday-recap-tom-brady-passes-felix-baumgartner-loses-game

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Taking credit for his state's economy, Ohio's John Kasich takes a ...

When it comes to taking credit for a state?s economy, Republican Ohio Gov. John Kasich sounds a lot like Texas Gov. Rick Perry. Ohio?s unemployment rate is 7.2 percent, below the national average. The Buckeye state is faring better than its neighboring Midwestern?states.?It?s a swing state and both Barack Obama and Mitt Romney are making repeated stops in Ohio?to woo voters in hopes of winning the state?s 18 electoral voters. No Republican has won the White House without winning Ohio. And Obama strategists believe Romney can?t win without it.

At every stop, Obama touts the auto bailout, which he says saved thousands of jobs. We reported about the race for Ohio today. And as we reported, Kasich is trying to blunt Obama?s appeal by saying that the auto bailout didn?t really produce that many jobs. According to the Kasich, he ? not Obama ? deserves credit for 120,000 new jobs since he took office in 2011. He says most of the new jobs were the result of government initiatives by his administration that parallel Gov. Rick Perry?s approach in Texas ? state incentives for companies to locate and expand. It?s a tough sell in northeastern Ohio, where GM and Chrysler plants were saved and auto-parts makers are still in business. As for Perry, he?s spent millions of taxpayer dollars in Texas to subsidize select businesses to come to Texas or to expand operations ? an approach that Kasich has tried.

Things are better in Ohio, but still not great. As I traveled the state last week, I ran across a lawyer, Bruce Stevens, in Bowling Green who put things into perspective. Stevens says he?s happy that Obama did the auto bailout, but he?s voting for Romney anyway.

?When I came out of law school in ?99, things were booming. Everyone had credit cards or they have home equity loans, but they had cash. I had people who literally knew they were going to get a divorce, they would go get a home equity loan, get about $10,000 ? here?s $5,000 for your attorney, here?s $5,000 for mine. Let?s fight this out. They were literally doing that. Those were the good days. I?d get a $5,000 cash retainer for a good divorce. That?s not happening anymore.?

Source: http://trailblazersblog.dallasnews.com/2012/10/taking-credit-for-a-good-economy-ohios-john-kasich-takes-a-page-from-rick-perry.html/

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NFL: Giants ride defense in rout of 49ers

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Source: http://topics.areavoices.com/2012/10/14/nfl-giants-ride-defense-in-rout-of-49ers/

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Federal Reserve flirting with higher inflation

NEW YORK/SAN FRANCISCO (Reuters) - Will the U.S. Federal Reserve look the other way if inflation overruns its target?

Risking the wrath of politicians and the central bank's hard-won reputation for keeping prices stable, three top Fed officials are touting plans for boosting employment that explicitly allow for inflation to run above the Fed's 2.0-percent goal.

Investors are wondering just how high - and for how long - the Fed may allow inflation to rise to encourage borrowing, investment and hiring. In theory, more people working means higher output, which should narrow the gap between what American workers are currently producing and their potential.

"The Fed's body language clearly says they think the output gap is huge and that they're willing to take risks on inflation," said Bluford Putnam, chief economist at futures exchange operator CME Group.

The Fed reduced official interest rates to near zero almost four years ago and has since then bought some $2.3 trillion in securities to boost the economy, taking the central bank deeper into uncharted policy territory.

With the U.S. economy still recovering only slowly, last month the Fed said it would keep buying bonds until the labor market outlook improves "substantially," a move that many investors expect will boost inflation, currently running below the 2.0 percent target.

Since the announcement, the central bank's top policymakers have been busy drawing their lines in the sand.

Minneapolis Fed President Narayana Kocherlakota says he would tolerate inflation of 2.25 percent, and John Williams of the San Francisco Fed says he's OK with 2.5 percent. The Chicago Fed's Charles Evans, considered one of the central bank's most pro-growth "doves," says he'd hold fast to low rates as long as the outlook for inflation stayed below 3 percent.

Volatility in bond markets suggests investors are adjusting their bets as to the true intentions of Fed Chairman Ben Bernanke and his core of policymakers, and whether they will be able to control inflation when the time comes.

"I wouldn't be surprised if they let it run to 3.0 percent for a quarter or two and still rationalize that by saying they still haven't seen unemployment go down like they want it to," said Mike Knebel, portfolio manager specializing in fixed income at Ferguson Wellman Capital Management in Portland, Oregon.

"Three percent still seems to be a fairly reasonable number in most people's minds - at least those of us who are old enough to remember when six percent was considered the norm," he said.

BERNANKE'S QUIET VICTORY

Inflation soared to over 14 percent in 1980 before the Fed under then-Chairman Paul Volcker finally wrestled it back down. Albeit far less severe, the last time inflation fears gripped the United States was in 2008, just before Lehman Brothers collapsed at the height of the financial crisis.

While inflation targeting has been a bedrock of central banking internationally for decades, the Fed only this year adopted an explicit target inflation but also, unlike most of its peers, is charged not only with keeping prices stable but also with maximizing employment.

In August, the Fed's preferred annual measure of inflation, the Commerce Deptartment's personal consumption price index was up just 1.5 percent for the year in August, while the more broadly watched U.S. Labor Department's consumer price index increased 1.7 percent. September's reading of the consumer price index is to be published on Tuesday and is forecast to see inflation at 1.9 percent.

Prices have generally stayed low and stable the last three years, representing a quiet victory for Bernanke amid fallout from the brutal recession in 2008 that threatened a period of deflation, which is the phenomenon of falling prices that held Japan in a slump for a decade.

After the central bank made its bold statement last month, announcing further bond buying until unemployment falls significantly, Bernanke was at pains to say that getting more Americans back to work would not come at the cost of higher inflation.

If inflation were to run above target, he told reporters, the Fed will bring it back to 2.0 percent "over time" as part of a balanced approach to achieving its two mandates of price stability and full employment.

One key indicator of inflation expectations, based on the gap between regular and inflation-protected U.S. Treasury bonds, jumped to a six-year high of 2.65 percent after the Fed's decision on September 13.

That so-called "breakeven" rate, which tracks expectations for inflation 10 years from now, is currently running at about 2.47 percent, according to Reuters data.

WILLIAMS NOT BUYING

Most people see inflation as a bad thing. Higher wages mean more money in consumers' pockets, but the price of everything they want to buy rises as well, typically too quickly for earnings to keep up.

Left to rise too fast for too long, inflation also risks devaluing the currency and stanching economic growth. The fact that gold prices, which usually move opposite the U.S. dollar, remain near record highs reflects concerns about future inflation.

But many influential economists believe that higher inflation expectations translate into lower "real," or inflation-adjusted, interest rates, which could stimulate the economy, an attractive selling point for a central bank running out of policy options.

Not everyone is buying the idea, including Williams, the policy-centrist chief of the San Francisco Fed, who this week announced that inflation would need to rise to 2.5 percent before he would want to rethink the Fed's low-rate policy to boost jobs.

"You would expect inflation to fluctuate within some kind of reasonable band, so say between 1.5 percent and 2.5 percent. Even in normal situations, inflation tends to fluctuate because of various shocks and events," Williams told Reuters on Wednesday.

But acknowledging that he is not troubled by inflation of up to 2.5 percent is a far cry from purposely stoking it to bring down real interest rates, or to cut the burden of household debt, he said. Firstly, he said, the Fed does not have that kind of hair-trigger control.

"The idea that you could create 4.0 percent inflation for a few years, and then bring it back to 2.0 percent, is a dream, a false dream," Williams said in his office overlooking San Francisco Bay.

The risk of trying that approach and then failing, he said, is a costly recession, the likes of which the United States has not seen since the Fed ratcheted up interest rates by about 16 percentage points to battle raging inflation through the 1970s and early 1980s.

But even if such precise managing of inflation were possible, higher inflation expectations may not generate the benefits that modern macroeconomic theory tends to predict, Williams noted. Instead of pushing up wages and house prices and trimming the real value of household debt burdens, higher inflation might simply create greater uncertainty, curbing investment and growth, he said.

Inflation could also damage the Fed's credibility, which many cite for U.S. price stability in the first place.

TRADING THE INFLATION TARGET

Supporters of more easing say the Fed has no intention of turning a blind eye to inflation.

"I disagree with the premise that what we're doing is seeking to gin up inflation," Jeremy Stein, the Fed's newest governor and a strong backer of the Fed's recent policy easing, said on Thursday.

Intentional or not, markets appear to believe that the Fed's inflation stance has shifted, if only slightly.

The brief jump in breakeven rates suggested investors are repricing the exact meaning of the central bank's inflation target, which may be warranted "if the Fed's policy stance implies a potentially somewhat higher inflation rate in coming years," said Roberto Perli, managing director of policy research at broker dealer International Strategy and Investment Group.

Charles Plosser, the head of the Philadelphia Fed and an inflation hawk who opposed the recent round of easing, warned, however, that the central bank may be sending the wrong signals.

Some people have interpreted the Fed's statement last month, that it won't start raising interest rates as soon as a U.S. economic recovery strengthens, to mean it is willing to tolerate higher inflation in order to lower the unemployment rate, Plosser said on Thursday.

"This is another risk," he said, "to the hard-won credibility the institution has built up over many years, which, if lost, will undermine economic stability."

(Reporting by Jonathan Spicer and Ann Saphir; Additional reporting by Chris Reese; Editing by Dan Grebler)

Source: http://news.yahoo.com/federal-flirting-higher-inflation-110531528--business.html

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Space shuttle finally reaches LA retirement home - InterAksyon.com

By: Michael Thurston, Agence France-Presse
October 15, 2012 6:42 AM

Endeavour final space launch 16 May 2011. DON EMMERT/Agence France-Presse

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InterAksyon.com
The online news portal of TV5

LOS ANGELES - The US space shuttle Endeavour finally reached its California retirement home Sunday, after taking three days instead of two for its last-ever journey -- 12 miles (19 kilometers) across Los Angeles.

Mayor Antonio Villaraigosa hailed the "mother of all parades" which saw more than a million Angelenos cheer the vast white spacecraft through LA's streets, at the slower than jet-propelled speed of less than 1 mile per hour.

The Endeavour had been due to arrive at the California Science Center early Saturday evening, but was repeatedly delayed as organizers had to squeeze it past buildings, power lines and trees, sometimes with only inches to spare.

It eventually arrived lunchtime Sunday, to even bigger cheers from the crowds, and relief from officials who held a postponed ceremony to welcome it to its final home.

"Is this amazing or what?" said LA Fire Department chief Brian Cummings, looking across the crowd at the vast winged vehicle. "I feel like a kid standing up here watching this come in here."

"Today everyone in the city of Los Angeles is an astronaut .. and every young man and young woman out there is one step closer to the stars," he added.

The orbiter -- which zoomed at 17,500 miles per hour when in Earth's orbit -- arrived in Los Angeles last month, piggybacking on top of a 747. It was stored in a hangar at LA international (LAX) airport until early Friday.

The first 24 hours of its trip went off relatively smoothly, in a party-like atmosphere, and organizers at one point even forecast that it would reach its destination ahead of time.

But things started going wrong Saturday afternoon as the enormous 78-ton vehicle, mounted on a huge, computerized, multi-part transporter, began negotiating some of the narrowest stretches of its route during the day.

Some 400 trees had to be cut down -- initially provoking protests from locals, placated by officials' vows to plant several new saplings for every tree felled -- and several more were trimmed at the last minute.

On the final straight it was brought to a halt several times, as the spacecraft's wing-tips brushed inches away from apartment buildings, electricity poles, and other obstructions.

Former shuttle commander Mark Kelly, who captained Endeavour's final flight, said he hoped the craft -- which flew more than 115 million miles in its two-decade career -- would inspire future generations of astronauts.

"Maybe someday one of these kids that see Endeavour, look up at it at the California Science Center, will be that person that walks on the planet Mars," he told CNN, adding: "That would be a great thing to see."

After NASA brought an end to the 30-year shuttle program last year, major US cities battled for the right to house the four retired vehicles.

Enterprise, which never flew into space, is now on permanent display on the runway of the Intrepid aircraft carrier in New York. The Kennedy Space Center will keep Atlantis, and Discovery is on display at a museum outside Washington.

Two other shuttles were destroyed in flight. Challenger disintegrated shortly after liftoff in 1986, and Columbia broke apart upon re-entry to Earth in 2003. Both disasters killed everyone on board.

On Sunday, there was palpable relief when the Endeavour finally arrived at its destination.

"What a phenomenal three days," said California Science Center chief Jeff Rudolf, adding: "I may get kicked for it, but it was the mother of all parades!" -- a refrain taken up by Villaraigosa.

"I may need some sleep, but what a great three days," Rudolf added.

?

Source: http://www.interaksyon.com/article/45523/space-shuttle-finally-reaches-la-retirement-home

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Internet Promotion Is Good For Your Business. Learn Why. | Eric - First

Website marketing is a good way to grow any business. An advantage to Affiliate marketing is the greater volume of potential customers you can market to. There are some tricks, however, to market your business more effectively. This article will give you some valuable tips.

Avoid spamming people at all costs. People hate it when they see spam, so avoid making yourself unlikeable and don?t spam your followers. By not placing a personal touch in your advertising, it can turn people away.

Look at your website from the customer?s point of view. Are you able to make your way around the site with ease? Is your content fun and interesting? Is the ordering process quick and effective? It?s pointless to do all the SEO strategies and leg work necessary to bring in the customers, then lose them with a confusing and sub-par website.

TIP! Make several different links throughout a site, but then create a central hub. Balance the need for variety on your site with the need to keep it structured.

When making your website, try to make it visibly appealing with as much interesting content as possible. You must focus on being able to give your customer knowledge in a short amount of time for them to know the product that they are buying. Don?t pad your descriptions or provide irrelevant information that will just bore your customers.

Compiling a mailing list with all relevant client information is vital. You can offer customers the option to provide their information, or you can make it mandatory for purchases. Later, you can incorporate this information to market to your customers, as well as send them promotional materials or inquire about customer feedback.

Successful Internet marketers are enthusiastic about what it is they?re trying to do. Unless you can show just how much you love your product, nobody else is going to enjoy what you?re selling. If your own enthusiasm is convincing, it will rub off on potential customers. This can boost sales and profits for your business.

TIP! Make your customers aware of your privacy policy and let them know how you will protect their confidential information. Many online users are reluctant to provide personal or financial details over the Internet, so it is important to assuage them with guarantees that this information is truly safe.

Attaching your keyword to internal links is very useful. The longer people stay on your website, the more likely they are to buy something, so make sure interesting, older content is easy to find. Internal links are a free way to advertise to current customers and to help get you more hits from other advertising avenues.

If your potential or current customers seem interested in making donations to charity, offer to give profits to that charity every time they buy. Always state clearly what percentage of sales will be donated. You do not give a large percentage of your profits to a charity for this to be a good marketing strategy.

TIP! Your site needs to offer something unique. This can attract a lot of individuals to your site.

You can use tools to see how many people are visiting your site versus how many people are ordering from your site. Analyze the information, and you can get quick feedback on whether your online marketing is effective or not. Most companies have add-ons and tools that will help you track all of your activity.

One way to market online is to encourage visitors to buy by using discount prices. You can easily do this by listing the discounted price and the original price together next to a certain item. Perhaps you might say something like, ?Buy now and save $20 dollars on the purchase?.

Create a unique quality website and you will get more visitors. E-books filled with tips or a humorous article or cartoon can also bring traffic to your site. Giving your customers something they can only get through you is a great marketing tool.

TIP! Finding customers who want your products now is the best way to get a sale. Leads that occur in real time are fantastic because the customer wants your product now.

To gain potential customers, think of having a $1 promotional sale for new clients. This helps with promotion, builds exposure and encourages new traffic to your site. People are also likely to purchase additional, non-sale items. Make sure you are confident.

Advertising is necessary to sell anything, whether online or not. Although the up-front expenses can be high, the traffic and leads that ads generate make the investment worthwhile. This will allow you to reach customers that you may not have discovered in other ways.

It is optimal to be able to run pages on numerous social networking sites, but consider the time that would need to be invested to keep them up-to-date and functioning. If you have a profile that does not have fresh content people will think it is spam.

TIP! Even if you are not aware of it, you already have what you need to be a successful internet marketing businessperson. You don?t need any special software or tools that promise overnight success; you just need your own hands and mind to succeed.

You will want to include a customer testimonial page on your site. Many people are interested to read what other users have experienced while using a particular product or service. By feeling comfortable with your business, they will likely spend more money.

Try to avoid thinking of Online marketing as a job replacement, but rather as a hobby, especially at first. If you realize this is something you are good at you might consider it as a career, but initially try thinking of it as something fun rather than a money making endeavor.

You are now much more educated about the techniques for evolving internet businesses. Your next move is to put that knowledge to work for you and adapt it to your own professional needs. One approach won?t fit all, so make sure to stay flexible and make adjustments if necessary. The important thing is to keep your knowledge growing and not fear change

TIP! It is essential to know your target audience when you are trying to grow your Internet business. You will have a difficult time selling something to someone that shows absolutely no interest in what you are offering.

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Source: http://www.maynaseric.com/internet-promotion-is-good-for-your-business-learn-why

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Arizona Senate Race Turns Nasty (Taegan Goddard's Political Wire)

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